A PREREQUISITE FOR EFFECTIVENESS: DIFFERENTIATION.

A PREREQUISITE FOR EFFECTIVENESS: DIFFERENTIATION.

Our R&D controlling comprises specific controlling methods for all phases of the product life-cycle – from idea generation to production support.

 

 (1) Generating ideas

Often the problem is not a lack of ideas, but a lack of the right decision on how to deal with these ideas. Our approach is based on identifying and applying clear-cut assessment criteria and offering help in making the right decisions.

   

(2) Pre-development

By consistently monitoring success, continuity can be maintained from pre-development through to product development, with regular checks whether the pre-development projects are reaching their targets.

 

 

(3) Product development

 

Systematic R&D controlling brings transparency into the project landscape, revealing early on the reasons for targets not being met and the available options for corrective action.

   

 

(4) Production support

 

Our approach to controlling makes the cost of production support transparent for each product group, making it possible to monitor costs precisely.