METUS is the method for sustainably product and portfolio success

METUS is the method for sustainably product and portfolio success

The METUS method: Overview

Consistently from market to product

The METUS method is based on the insight that product success only comes about when both the customer and the manufacturer are completely satisfied with the product. Product success stands for a positive customer experience and a positive operating result.

The core of the METUS method is therefore the connection of the market view with requirements and functions with the product view and the components, modules and product platforms.


The sustainable optimization of products and portfolios only succeeds if the company itself can permanently work on product success with a system. The goal of our consulting is the methodical empowerment, the result the systematics for product success anchored in the minds of the product makers.

  • Initial consulting and method transfer: joint development and optimization of the product architecture and documentation in the individual project manual
  • Coaching and training: Independent use and further optimization with support from METUS consultants as needed
  • Permanent use: Anchoring in processes, communication formats and systems

The METUS method in detail

A look into the toolbox:
Fields of action and solution modules

The decisive factors for the optimization of the product portfolio are the customer's objectives, i.e.:

  • Cost reduction,
  • Modularization,
  • Portfolio optimization,
  • Product configuration or
  • Variety management.

This objective determines the procedure in the fields of action.

Method in use:
Fields of action for implementation

Our consultants draw on a methodical toolbox that contains all the building blocks for implementation.

  1. Product strategy: What goals are being pursued in terms of market, technology, product and organization?
  2. Market: Which market segments should be addressed in the future and what variance is considered optimal?
  3. Technology: On which technical solutions should the focus be set?
  4. Product: How can reuse be optimized while maintaining maximum market flexibility?
  5. Implementation: How must organization, processes and systems be designed for sustainable success?



FAQs about the METUS method

Is there any documentation on the METUS method?

The METUS method consists of individual solution modules that map all steps of product development — from market requirements to function structure and module formation to manufacturing.

The solution modules are fully documented. They are available to our clients to independently develop and optimize their product portfolios.

Can both configurable and customer-specific scopes be mapped in a METUS product model?

Yes, this is often the case with our clients in special machine construction. METUS models can be designed to accommodate customer-specific circumferences.

How does the METUS method help to determine the best modularization strategy for me?

Modularization strategies can be geared to various objectives, such as maximum configurability, bundling of purchased parts or increasing the degree of reuse in development. The deciding factor in determining the optimal strategy in each case is the joint coordination of all stakeholders of the product in the value chain — i.e. sales, product management, development, manufacturing and service — on the basis of a common model of the product, as created with the METUS method.

Are there any tips and tricks for the optimal design of product architectures?

Yes, on several levels: Basic introductions to the method (and the software) are provided by our online seminars and courses. There are numerous recordings on our Youtube channel.

The METUS software itself contains an app (Model Wizard App) that can be used to automatically create structures according to the METUS solution modules.

How do I find the optimal variant framework for me with the METUS method?

The optimal product variety is the balance of the highest possible flexibility on the market and customer orientation on the one hand and the lowest possible internal variance on the other. The core of the METUS method is the linking of the market and product view, i.e. requirements and functions with the components and modules of the product. This means that market-side requirements for variance are also linked to the variant structure of the product, which can be optimized in this way.

The METUS method was originally developed for the automotive industry. Can it also be used for discrete manufacturers?

The METUS method originated at a car manufacturer, where Dr. Jan Göpfert, the founder of ID-Consult, originally developed it for variance control in vehicle systems. Today, the method is used across all industries, both by series manufacturers and by contract manufacturers in the field of special mechanical engineering and plant engineering.